To millions of Americans, Blue Cross and Blue Shield represents peace of mind when it's needed the most. That's because the Blue Cross and Blue Shield brand represents the nation's largest and most experienced health care benefit companies. 1939 was the beginning of a long tradition of health care coverage in Nebraska. Blue Cross and Blue Shield of Nebraska is a mid-size Nebraska business whose mission is to lead the way in supporting patient-focused care. We see the future of healthcare as one without confusion that adds more good years to peoples'? lives. As a Nebraska-based company, we believe it’s our responsibility to be an active member of the communities in which our customers live and work.